Midtown Roast: Something for Everyone

Last week we introduced a new coffee that will have a permanent place in our lineup, called Midtown Roast. While the coffee’s origin may change, its characteristics will largely be the same: notes of chocolate and fruit, balanced, rounded-out body. A good, solid, everyday cup.

Since our roasting style is lighter and highlights lively acidity and delicate flavor, we wanted to provide something a bit more accessible but still full of great flavor, especially if you are used to darker roasts. Something that would work well with automatic and manual brewing methods alike. And that’s what we’ve come up with in our Midtown Roast.

We love the name Midtown for a couple of reasons. First, we live and roast in Midtown Indianapolis, one of our favorite parts of the city. Second, the word “Midtown” evokes a sense of balance, and this captures the essence of this coffee. Accessible, yet still intriguing. Enjoy!

Available at Wildwood Market, Goose the Market, Good Earth, Agrarian, and  Safeway.